Map design for PS33 Shamshuipo Centre
Design Solution
Infusing Cultural Warmth into Artisanal Design:
Handcrafted Watercolor Map Brochure for Hong Kong Christian Service
To empower the Hong Kong Christian Service in local community engagement, our team transcended conventional brochure constraints, transforming local information into an artisanal, story-driven CSR collateral solution filled with cultural warmth and structural elegance.
Believing that true human creativity can never be replaced by generic AI automation, our two 15-year veteran designers masterminded the entire lifecycle—from the first pencil sketch and bespoke watercolor painting to structural engineering and printing quality control:
Meticulously Planned Fold-out Structure
Rejecting standard layouts, we carefully engineered a bespoke, pocket-sized fold-out structure. Designed for seamless tactile interaction, the inner pages unfold sequentially like a storybook to reveal key data, before completely expanding into a beautiful, highly collectible community guidance map.
Intentionally Handcrafted Watercolor Textures
Defying computerized templates, our designers meticulously hand-painted every building and geographical landmark using a soft, sophisticated watercolor style. This artistic craftsmanship infuses a profound sense of human touch and empathy into the brand, welcoming the audience while maintaining flawless informational hierarchy.
